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ABOUT ME

Hi, I’m Sophie! 

 

I've worked in advertising and marketing for over ten years, with a proven track record working with brands like Netflix, Ford, Pernod Ricard, Chupa Chups and more. My expertise lie in creative brand strategy, TV production, social media strategy, out-of-home advertising, radio and experiential events.

 

I’ve honed my skills in both London and the US, working for international agencies and contributing to startup apps. With a Master's degree in design and technology, I aim to bring creativity and innovation to every project.

Now I call Lisbon, Portugal my home, and I'm excited that in this phase of my career, I get to partner with people who share my values on creative projects around the globe.

To me, the two most important elements are the creative work and the people I choose to work with. Connection and creativity is what drives me.

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Expertise

Brand Strategy (creative brand campaigns, brand design & identity) 

Creative project management (creative development, design, branding) 

Production management (TVC, OOH, radio, voice over, talent management)

Social media strategy (organic & paid)

Experiential events (creative development, production planning, event management) 

Experience

Freelance Business Director

2024 - 2025  

ADDLIB

Account Director

2019 - 2021

AMV BBDO & BBDO DE

2025 - 2026 

Global 

Freelance Senior Account Director 

2024 - 2024

Publicis Poke 

Senior Client Services Manager 

2016 - 2018

Walk West USA 

Master of Arts (M.A)

Interactive Media, Digital Communications and Multimedia 

Elon University, USA 

Bachelor of Arts (B.A)

Media, Communications & Culture 

Newcastle University, U.K

Senior Account Director 

2021 - 2024

BBH London 

Social Media Director 

2015 - 2016

WedPics USA 

Freelance Project Director

UK

USA

PORTUGAL 

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